What can a day spa or massage business learn from Starbucks?

What can a day spa or massage business learn from Starbucks?

Why do customers visit your business and why do they come back?  These may be two of the most important...
What does it mean to be physically fit? Part II

What does it mean to be physically fit? Part II

In part I of this series we defined physical fitness as follows: Being physically fit is having the energy...
Lomi Lomi massage: A sacred and sensual experience

Lomi Lomi massage: A sacred and sensual experience

Believed to have originated in the Hawaiian Islands Lomi Lomi massage is a form of full body massage...
Studies conclusively show massage therapy reduces stress

Studies conclusively show massage therapy reduces stress

Massage is clinically proven to reduce stress. Massage therapy is a proven, non invasive way to reduce...

Trying to build your massage or spa business? Sip on these pointers from Starbucks: Part II

Marketing — July 19, 2010 at 1:15 pm
In the first part of this series (see: What can a day spa or massage business learn from Starbucks?) we discussed how Starbucks became an international business success by charging five times as much as people previously paid for coffee and redefined the coffee experience in the process.  We presented the five key principles behind Starbucks’ success as a customer service giant and are applying these principles...

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Medical Massage

Recent studies prove the beneficial effects of manual lymphatic drainage massage

Recent studies prove the beneficial effects of manual lymphatic drainage massage
Massage therapy reduces activity of the sympathetic nervous system / Hawaiian Experience Spa A new study published in the...
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Jan 28, 2010 15:29

Self Care

Should you use heat or ice for that backache, sprain, or other injury?

Should you use heat or ice for that backache, sprain, or other injury?
Both heat and ice have been used for thousands of years to treat injury and pain, but how do you know which one to use? Read...
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Dec 13, 2009 15:22

Massage 101

Relaxation massages: Will they really relax your muscles?

Relaxation massages: Will they really relax your muscles?
Relaxation massages are a great way to reduce stress. You have been working hard for weeks and your body is screaming for...
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Dec 26, 2009 8:06

Preventative Care

Preventing leg cramps can be complex but there are answers

Preventing leg cramps can be complex but there are answers
Massage therapy can help leg cramps Leg cramps can range from annoying to debilitating. They can come only at night, after...
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Dec 8, 2009 10:01

Recent Articles

Trying to build your massage or spa business? Sip on these pointers from Starbucks: Part II

Trying to build your massage or spa business? Sip on these pointers from Starbucks: Part II
In the first part of this series (see: What can a day spa or massage business learn from Starbucks?) we discussed how Starbucks became an international business success by charging five times as much as people previously paid for coffee and redefined the coffee experience in the process.  We presented...
July 19th, 2010 | Marketing | Read More

Accomplish all of your dreams by following Hawaiian shamanic principles

Accomplish all of your dreams by following Hawaiian shamanic principles
At the core of Hawaiian Lomi Lomi massage are seven sacred Hawaiian principles. These shamanic beliefs are very powerful and incorporating them can change your life. Hawaiian teachings tell us that success, happiness, and contentment are largely dependent on your own thoughts and actions.  Remember...
July 14th, 2010 | Other Massage Information | Read More

Police bust of Scottsdale reflexology business for providing illegal massage may be a national first

Police bust of Scottsdale reflexology business for providing illegal massage may be a national first
Foot and Hand Reflexology, 116th and Shea, Scottsdale Foot and Hand Reflexology in Scottsdale, Arizona was raided by police last month for providing illegal massage therapy (see article) after police received numerous complaints that the Scottsdale reflexology business was doing more than foot massages. ...
July 12th, 2010 | News | Read More

Lomi Lomi massage is based on seven sacred Hawaiian principles: Following them can change your life

Lomi Lomi massage is based on seven sacred Hawaiian principles: Following them can change your life
Hawaiian Shaman are the great healers in Hawaiian culture. Through their unique understanding and views about the universe they have developed many powerful healing practices for both the mind and body.  At the core of the Shamanic beliefs are seven sacred principles and these principles are at the...
July 10th, 2010 | Other Massage Information | Read More

What can a day spa or massage business learn from Starbucks?

What can a day spa or massage business learn from Starbucks?
Why do customers visit your business and why do they come back?  These may be two of the most important questions you can ever ask yourself as a business owner.  If you are trying to open a day spa, open a massage clinic, or already own one, you too must know the answers to these questions.  Otherwise...
July 8th, 2010 | Featured, Marketing | Read More
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